First of all, I really enjoy reading the article of Lovejoy et al. (2011), it provides a great overview of the peer-review process. It not only helps me better understand the process, but also improves my writing by knowing what the reviewers will be looking for in my writing.
There is no doubt that peer review is a very valuable process in the scholarly publishing practice. It can improve the quality of the research and maintain high standards of the journal. However, the process, particularly the traditional one described by Lovejoy et al. (2011), causes much delay to the publishing and does not offer any opportunities to the researchers to respond to the comments.
With the help of the advance information and communication technology, the peer review process could have the potential to be more interactive, which would allow both the researcher and reviewer to communication with each other in real-time and allow them the opportunity to express their view and reach consensus. Consequently, this will speed up the peer review process.
Lovejoy, T.I., et al. (2011). Reviewing manuscripts for peer-reviewed journals: A primer for novice and seasoned reviewers. Annals of Behavioral Medicine, 42(1), 1-13.